Brekkie Co. (demo data) · This month · 2026-11-01 to 2026-11-14
Visitors02026-11-13
Revenue per visitor
Revenue per visitor–no data the 14 days before
Conversion rate–no data the 14 days before
Order value–no data the 14 days before
Visitors0no data the 14 days before
Orders0no data the 14 days before
Revenue$0.00no data the 14 days before
0 orders from these visitors in this period: the changes above can be chance. Read them as a record, not a result.
Showing visitors from ad Holiday gift box, with the orders matched to their visits. Show all visitors
Trend: Holiday gift box
Daily. Hover a point for its numbers. Days with no visits are left blank. Today is left off until it ends.
No revenue per visitor in this period
No conversion rate in this period
No order value in this period
Daily numbers as a table
| Day | Visitors | Orders | Revenue | RPV | Conv. | AOV | Spend |
|---|---|---|---|---|---|---|---|
| 2026-11-01 | 0 | 0 | $0.00 | – | – | – | – |
| 2026-11-02 | 0 | 0 | $0.00 | – | – | – | – |
| 2026-11-03 | 0 | 0 | $0.00 | – | – | – | – |
| 2026-11-04 | 0 | 0 | $0.00 | – | – | – | $32.55 |
| 2026-11-05 | 0 | 0 | $0.00 | – | – | – | $35.97 |
| 2026-11-06 | 0 | 0 | $0.00 | – | – | – | $42.43 |
| 2026-11-07 | 0 | 0 | $0.00 | – | – | – | $40.86 |
| 2026-11-08 | 0 | 0 | $0.00 | – | – | – | $41.47 |
| 2026-11-09 | 0 | 0 | $0.00 | – | – | – | $36.09 |
| 2026-11-10 | 0 | 0 | $0.00 | – | – | – | $33.63 |
| 2026-11-11 | 0 | 0 | $0.00 | – | – | – | $40.20 |
| 2026-11-12 | 0 | 0 | $0.00 | – | – | – | $32.68 |
| 2026-11-13 | 0 | 0 | $0.00 | – | – | – | $42.39 |
By traffic source
By campaign
| Campaign | Visitors | Orders | Revenue | RPV | Conv. | AOV | Spend | Cost per visit | ROAS |
|---|---|---|---|---|---|---|---|---|---|
| Prospecting: Breakfast | 1,399 | 14 | $530.50 | $0.38 | 1.00% | $37.89 | $2,463.38 | $1.76 | 0.22x |
| brand-search | 642 | 34 | $1,166.00 | $1.82 | 5.30% | $34.29 | – | – | – |
| Prospecting: Protein | 520 | 8 | $400.50 | $0.77 | 1.54% | $50.06 | $763.64 | $1.47 | 0.52x |
| Retargeting | 357 | 19 | $577.02 | $1.62 | 5.32% | $30.37 | $386.05 | $1.08 | 1.49x |
| weekly-newsletter | 322 | 29 | $1,066.25 | $3.31 | 9.01% | $36.77 | – | – | – |
| Prospecting: Founder | 269 | 2 | $57.18 | $0.21 | 0.74% | $28.59 | $572.81 | $2.13 | 0.10x |
| Gifting test | 0 | 0 | $0.00 | – | – | – | $378.27 | – | 0.00x |
By ad
| Ad | Visitors | Orders | Revenue | RPV | Conv. | AOV | Spend | Cost per visit | ROAS |
|---|---|---|---|---|---|---|---|---|---|
| Hook: breakfast in 2 minutes 120210000000101 | 827 | 5 | $146.50 | $0.18 | 0.60% | $29.30 | $1,525.71 | $1.84 | 0.10x |
| UGC: my kids actually eat this 120210000000102 | 572 | 9 | $384.00 | $0.67 | 1.57% | $42.67 | $937.67 | $1.64 | 0.41x |
| Protein vs cereal comparison 120210000000104 | 520 | 8 | $400.50 | $0.77 | 1.54% | $50.06 | $763.64 | $1.47 | 0.52x |
| Retargeting: 15% off first box 120210000000105 | 357 | 19 | $577.02 | $1.62 | 5.32% | $30.37 | $386.05 | $1.08 | 1.49x |
| Founder story 120210000000103 | 269 | 2 | $57.18 | $0.21 | 0.74% | $28.59 | $572.81 | $2.13 | 0.10x |
| Holiday gift box 120210000000106 | 0 | 0 | $0.00 | – | – | – | $378.27 | – | 0.00x |
By landing page
| Landing page | Visitors | Orders | Revenue | RPV | Conv. | AOV |
|---|---|---|---|---|---|---|
| /products/brekky-mix-granola | 2,918 | 75 | $2,674.02 | $0.92 | 2.57% | $35.65 |
| / | 805 | 34 | $1,227.50 | $1.52 | 4.22% | $36.10 |
| /collections/all | 322 | 29 | $1,066.25 | $3.31 | 9.01% | $36.77 |
| /pages/our-story | 269 | 2 | $57.18 | $0.21 | 0.74% | $28.59 |
By device
| Device | Visitors | Orders | Revenue | RPV | Conv. | AOV |
|---|---|---|---|---|---|---|
| mobile | 3,079 | 69 | $2,525.24 | $0.82 | 2.24% | $36.60 |
| desktop | 1,235 | 71 | $2,499.71 | $2.02 | 5.75% | $35.21 |
Dates are your store's time zone. Orders and revenue are your Shopify orders, net of discounts and refunds, before tax, test orders left out. Visitors are tracked visits (sessions): a visit that declined cookies isn't counted. ROAS here is Shopify revenue from tracked visits divided by Meta spend. Today's numbers refresh every 15 minutes while you look; earlier days are final overnight.