Demo store with made-up numbers. It shows what a brand sees; nothing here is saved or sent.
Brekkie Co. (demo data) · Last 30 days · 2026-10-16 to 2026-11-14

Revenue per visitor

Revenue per visitor–no data the 30 days before
Conversion rate–no data the 30 days before
Order value–no data the 30 days before
Visitors0no data the 30 days before
Orders0no data the 30 days before
Revenue$0.00no data the 30 days before

0 orders from these visitors in this period: the changes above can be chance. Read them as a record, not a result.

Showing visitors from campaign Gifting test, with the orders matched to their visits. Show all visitors

Trend: Gifting test

Daily. Hover a point for its numbers. Days with no visits are left blank. Today is left off until it ends.

No revenue per visitor in this period
No conversion rate in this period
No order value in this period
Visitors02026-11-13
1 2026-10-16: 0 · 0 visits, 0 orders2026-10-17: 0 · 0 visits, 0 orders2026-10-18: 0 · 0 visits, 0 orders2026-10-19: 0 · 0 visits, 0 orders2026-10-20: 0 · 0 visits, 0 orders2026-10-21: 0 · 0 visits, 0 orders2026-10-22: 0 · 0 visits, 0 orders2026-10-23: 0 · 0 visits, 0 orders2026-10-24: 0 · 0 visits, 0 orders2026-10-25: 0 · 0 visits, 0 orders2026-10-26: 0 · 0 visits, 0 orders2026-10-27: 0 · 0 visits, 0 orders2026-10-28: 0 · 0 visits, 0 orders2026-10-29: 0 · 0 visits, 0 orders2026-10-30: 0 · 0 visits, 0 orders2026-10-31: 0 · 0 visits, 0 orders2026-11-01: 0 · 0 visits, 0 orders2026-11-02: 0 · 0 visits, 0 orders2026-11-03: 0 · 0 visits, 0 orders2026-11-04: 0 · 0 visits, 0 orders2026-11-05: 0 · 0 visits, 0 orders2026-11-06: 0 · 0 visits, 0 orders2026-11-07: 0 · 0 visits, 0 orders2026-11-08: 0 · 0 visits, 0 orders2026-11-09: 0 · 0 visits, 0 orders2026-11-10: 0 · 0 visits, 0 orders2026-11-11: 0 · 0 visits, 0 orders2026-11-12: 0 · 0 visits, 0 orders2026-11-13: 0 · 0 visits, 0 orders 2026-10-162026-11-13
Daily numbers as a table
DayVisitorsOrdersRevenueRPVConv.AOVSpend
2026-10-1600$0.00––––
2026-10-1700$0.00––––
2026-10-1800$0.00––––
2026-10-1900$0.00––––
2026-10-2000$0.00––––
2026-10-2100$0.00––––
2026-10-2200$0.00––––
2026-10-2300$0.00––––
2026-10-2400$0.00––––
2026-10-2500$0.00––––
2026-10-2600$0.00––––
2026-10-2700$0.00––––
2026-10-2800$0.00––––
2026-10-2900$0.00––––
2026-10-3000$0.00––––
2026-10-3100$0.00––––
2026-11-0100$0.00––––
2026-11-0200$0.00––––
2026-11-0300$0.00––––
2026-11-0400$0.00–––$32.55
2026-11-0500$0.00–––$35.97
2026-11-0600$0.00–––$42.43
2026-11-0700$0.00–––$40.86
2026-11-0800$0.00–––$41.47
2026-11-0900$0.00–––$36.09
2026-11-1000$0.00–––$33.63
2026-11-1100$0.00–––$40.20
2026-11-1200$0.00–––$32.68
2026-11-1300$0.00–––$42.39

By traffic source

Traffic sourceVisitorsOrdersRevenueRPVConv.AOV
facebook5,486101$3,765.96$0.691.84%$37.29
(direct)1,68975$2,839.00$1.684.44%$37.85
google1,32658$2,106.50$1.594.37%$36.32
klaviyo71461$2,301.75$3.228.54%$37.73

By campaign

CampaignVisitorsOrdersRevenueRPVConv.AOVSpendCost per visitROAS
Prospecting: Breakfast3,01335$1,311.00$0.441.16%$37.46$5,477.69$1.820.24x
brand-search1,32658$2,106.50$1.594.37%$36.32–––
Prospecting: Protein1,09819$904.00$0.821.73%$47.58$1,711.05$1.560.53x
Retargeting78244$1,446.70$1.855.63%$32.88$872.20$1.121.66x
weekly-newsletter71461$2,301.75$3.228.54%$37.73–––
Prospecting: Founder5933$104.26$0.180.51%$34.75$1,315.16$2.220.08x
Gifting test00$0.00–––$378.27–0.00x

By ad

AdVisitorsOrdersRevenueRPVConv.AOVSpendCost per visitROAS
Hook: breakfast in 2 minutes 1202100000001011,81112$386.00$0.210.66%$32.17$3,362.33$1.860.11x
UGC: my kids actually eat this 1202100000001021,20223$925.00$0.771.91%$40.22$2,115.36$1.760.44x
Protein vs cereal comparison 1202100000001041,09819$904.00$0.821.73%$47.58$1,711.05$1.560.53x
Retargeting: 15% off first box 12021000000010578244$1,446.70$1.855.63%$32.88$872.20$1.121.66x
Founder story 1202100000001035933$104.26$0.180.51%$34.75$1,315.16$2.220.08x
Holiday gift box 12021000000010600$0.00–––$378.27–0.00x

By landing page

Landing pageVisitorsOrdersRevenueRPVConv.AOV
/products/brekky-mix-granola6,219156$5,768.20$0.932.51%$36.98
/1,68975$2,839.00$1.684.44%$37.85
/collections/all71461$2,301.75$3.228.54%$37.73
/pages/our-story5933$104.26$0.180.51%$34.75

By device

DeviceVisitorsOrdersRevenueRPVConv.AOV
mobile6,600138$5,269.74$0.802.09%$38.19
desktop2,615157$5,743.47$2.206.00%$36.58

Dates are your store's time zone. Orders and revenue are your Shopify orders, net of discounts and refunds, before tax, test orders left out. Visitors are tracked visits (sessions): a visit that declined cookies isn't counted. ROAS here is Shopify revenue from tracked visits divided by Meta spend. Today's numbers refresh every 15 minutes while you look; earlier days are final overnight.